Order Pink Shirts!
Available soon: your 2025 Pink Shirt Day T-shirts and hoodies! Last year (2024) the artwork was designed by youth Brooke Gillam from Oromocto First Nation (in New Brunswick) an Indigenous teen artist. These are sold and distributed by our partner Indigenous Marketing, of the Naut’sa mawt Tribal Council.
Pink Shirt Day Canada
The National Broadcast
Just last February, host Maya Kara and WITSup the walrus hosted special guests Funkanometry, a hip hop dance duo and 2022 AGT Semifinalists from Vancouver Island, and Maggie Mac Neil, a Canadian Olympic Champion Swimmer.
Pink Shirt Day Canada is an interactive variety show for schools. Over 45-minutes that is all about kindness, we’ll hear from kids, award-wining authors, Indigenous youth artists, and learn about positive projects created by youth. Viewers can ask guests questions, play a game with chances to win prizes, and leave you feeling like you’ve had a wonderful Pink Shirt Day!
Questions? Please check out our FAQ page or contact us!
Be a part of the show! Send us your reel or photo with a description, like this picture from Peace River, Alberta. We promise to read them all, and share the ones we can. Submit videos as MP4, and/or photos minimum 300kb, to pinkshirtday@witsprogram.ca
Registration
Please select your broadcast.
Past Events
Our 2022 and 2023 broadcasts reached over 500 classrooms from 50 schools totaling over 10,000 children and youth from both high schools and elementary/public schools, representing most areas of Canada.
Summary of Pink Shirt Day Canada 2023 show
What We Did in 2022
The Pink Shirt Day Story
In 2007, Berwick Nova Scotia, after a new student at their school was bullied for wearing a pink shirt, two grade 12 students bought 50 pink shirts and encouraged their classmates to wear pink. The next day they went to distribute the shirts and to their surprise the majority of students arrived wearing pink! With that act of kindness, Pink Shirt Day was born.
In recognition of the Berwick event, Nova Scotia proclaimed the second Thursday of September “Stand Up Against Bullying Day.” In 2008, British Columbia proclaimed February 27th to be the provincial anti-bullying day, and the movement has continued to grow. In 2012, the United Nations declared May 4 as Anti-Bullying Day. The last Wednesday each February is Canada’s officially-recognized national Pink Shirt/anti-bullying day.
Many countries recognize specific days for raising awareness about the prevention of bullying and promoting kindness and inclusion. In Canada, many students have heard the Pink Shirt Day message from kindergarten through to their high school graduation. The movement continues to grow.
About Us
Pink Shirt Day show and T-shirt sales are presented by the WITS Programs Foundation (WPF), a Canadian charitable organization, whose mission is to create safe environments for children and youth. WPF engages school students with their programs, in English and French: Canadian Kindness Leaders / Mentors canadienne en gentillesse; WITS & LEADS / DIRE & MENTOR, and the Pink Shirt Project / le Projet du chandail rose.
The WITS programs are proven to reduce peer victimization (bullying), and have been started in over 1500 elementary schools in Canada and now also in the USA and Europe. Close to a million children have learned to use their WITS to prevent victimization.
Our Sponsors
Thank you to our generous sponsors for their support in ending bullying and spreading kindness across Canada
